“Women and motors, just joy”. Third Edition Protagonists

Maria Leitner & Barbara Gabarrini Confalonieri

If anyone still believes in popular Italian sayings “Women and motors, joy and pain” “Woman driving, peril thriving” “You drive/park like a woman,” they will soon have a chance to change their mind, thanks to “Women and motors? Just Joy”, Museo Fratelli Cozzi latest photography project.

“Women and Motors? Just Joy” is a traveling photographic exhibition portraying women who have distinguished themselves in institutional, professional, personal, social and cultural fields.

The project was conceived by Elisabetta Cozzi, founder and president of Museo Fratelli Cozzi and is an initiative of the Friends of Museo Fratelli Cozzi Association.

Photographer Camilla Albertini, who also curated the previous editions, immortalized the 40 testimonial selected for the III edition.

With her artistic gaze, she portrayed the women aboard the automobiles of the museum’s collection, bringing out the identity and charisma of the protagonists.

Daniela Bramati & Paola Ferrario

THE THEME OF THE III EDITION

Once again, we have tried to shatter a stereotype, the one that says “Women can’t work as a team.”

The ability to work in a team, to be a “team,” has no gender, which is why we chose “Sisterhood” as the main theme of the 3rd edition.

Each woman posed together with a “sister” with whom she has a special relationship in a professional or personal context. The number of testimonials has therefore doubled, and there are 40 women portrayed by Camilla Albertini.

As in previous editions, the photo exhibition has been printed in two copies to continue its journey in the public and private exhibition spaces that will host it.

Our thanks go to the women protagonists, the photographer Camilla Albertini, and those who believed in our project: Mawdy Services and Pirelli as sponsors, Quattroruote and Ruoteclassiche as media partners, LIUC University, ACI Storico, ASI and FIVA for the prestigious patronage of the initiative.

Eugenia Capanna & Francesca Gasperi

IN PREVIEW AT MILAN AUTOCLASSICA and THEN AT THE MUSEUM.

The 3rd edition was also previewed at Milano AutoClassica (Rho Fiera Milano – Nov. 15, 16, 17).

The official opening was on November 25, at Museo Fratelli Cozzi in the presence of authorities, journalists and, of course, with the women portrayed in the photographs.

Since the first edition we chose this significant date because we believe in the beauty and elegance of these portraits and we believe that it is precisely in the lack of respect that lies the first real sign of violence.

Marta Gasparin & Beatrice Lerose

BEFORE INTRODUCING THE PROTAGONISTS…

Before unveiling the protagonists’ names, allow us to express our gratitude to the many individuals who have supported and continue to champion “Women and Motors? Just Joy.”

Three remarkable years have passed since the project’s inception. During this time, the exhibition has traversed Italy and beyond, gracing both institutional settings and everyday spaces like schools and libraries. These three years have witnessed the forging of “alliances of great social and cultural value” between the testimonials and the Museo Fratelli Cozzi – a testament to a profound and unwavering “sisterhood.”

These three years have filled us with pride and entrusted us with a renewed responsibility: to relentlessly promote a culture that transcends stereotypes, championing ethical and respectful communication. And in the process, we have had a lot of fun in taking the shots, sharing tales of everyday femininity and a wealth of captivating anecdotes.

A small yet significant achievement

In the past, to heighten awareness of the unacceptable portrayal of women alongside automobiles, we often encouraged our audience to search for “women and motors” on Google Images. We now invite you to do so again. You will discover that alongside images that objectify women, the results now feature the visuals from our exhibition in the top positions – a tangible demonstration that change is possible, and that a brand’s visibility can thrive without the instrumental use of the female body.

After a year-long journey, the 2nd edition is now ready to pass the torch to the 2024/25 edition.

Shall we unveil together the names and stories of the protagonists?

Alessia Del Corona & Federica Sala

Alfa Romeo Formula Boxer (cover image)
Maria Paola Stola Ariusso – Founder STUDIOTORINO. lecturer IED Turin. Volunteer ASI Commission of Manufacturers and Designers. Historic car collector
Federica Levy -Driver in Team Attack Italia and test drive of the Ferrari Challenge Europa 2024. University of Turin student

Alfa Romeo Giulia SS
Martina Semenzato – Honorable President of the Parliamentary Commission of Inquiry into Femicide as well as all forms of gender-based violence
Claudia Segre – President and Founder Global Thinking Foundation. Vice President AssoFintech and Co Chair Women7/G7 Italy

Alfa Romeo 6C 2500 Freccia d’Oro
Maria Leitner – Central editor-in-chief Rai Tg2 . Host, author, coordinator Tg2 Motori . Former Formula 1 correspondent at TMC. Author of the book the art of driving with Miki Biasion. WFP Ambassador.
Barbara Gabarrini Confalonieri – Entrepreneur globe trotter in the printing industry and fashion distribution sector

Alfa Romeo RZ Roadster Zagato
Rita Paparella – Nuclear engineer, PhD in particle physics. Publicist journalist and technical consultant in industrial innovation and R&D projects
Irma Conti – National Guarantor of persons deprived of their liberty. Cassation lawyer experienced in criminal matters. Councilor of the Rome Bar Association. President of the Association of Women Lawyers Italy

Alfa Romeo 2600 Spider Touring Superleggera
Chiara Viale – Author of the book “Lidia and the others: equal opportunities yesterday and today. The Legacy of Lidia Poët.” Lawyer. D&I manager of A&A – Albè e associati Studio Legale.
Federica Bottini – Lawyer specializing in commercial law. Associate A&A – Albè e Associati Studio Legale.

Alfa Romeo Spider Duetto
Tiziana Vallone – Certified public accountant and board member. Manageritalia vice president. Aidda national board member
Maria Letizia Giorgetti – Associate Professor in Applied Economics, Department of Economics, Management and Quantitative Methods, UNIMI. Women&Tech Scientific Committee.

Alfa Romeo AR 51 (Matta)
Eugenia Capanna – Mother, driver and Team Manager in Motorsport. CEO MTS – Motorsport Technical School
Francesca Gaspari – Mother, photographer and motorcycle racer in Rally Raid. Ambassador of the Italian Women’s Motorcycle Federation. Co-driver in the Dakar 2025

Alfa Romeo 2600 Sprint
Giuliana Parabiago (with dog Oscar) – Fashion and lifestyle journalist. Author, consultant for Pitti Immagine and Sposaitalia. Lecturer History of Fashion at Raffles Institute
Nataša Grom – Vice president FIVA Culture and Youth. Head of office of the Slovenian Federation of Historic Vehicles (SVAMZ). Public Relations of the Grom Motorcycle Museum.

Alfa Romeo 6 2500 Spider
Laura Lavizzari – Senior Project Manager Museo Fratelli Cozzi. Volunteer Refettorio Ambrosiano
Elisabetta Cozzi – Founder and President Museo Fratelli Cozzi. President of Friends of Museo Fratelli Cozzi Association

Alfa Romeo Giulietta T.I.
Desirée Baldini – PR & Media Relations consultant, attentive to human relations, regardless of gender. From food to automotive, specializing in classic & vintage cars
Gioia Sottocasa – PR & Media Relations Consultant. Expert in sustainability communication

Alfa Romeo 1750 GT Veloce
Rachele Grassini – President and founder of the Politics Hub association. Practicing attorney at Latham & Watkins
Carolina Sardelli – Journalist, anchorwoman. She works with Mediaset and social media journalism agency Rassy. She covers the EU and hard news

Himara Bottini & Francesca Azzali

Alfa Romeo Montreal
Alessia del Corona – Director Fondazione Italia Patria della Bellezza. Councillor for culture and territorial marketing of Municipality 1 – Municipality of Milan.
Federica Sala – Independent curator & designer advisor. Director in charge of The Good Life Italia and Lamborghini Magazine.

Alfa Romeo 4C
Himara Bottini – Entrepreneur owner of Bottini1946, a family business active for three generations in the field of classic and collector cars
Francesca Azzali – Deputy Editorial Director of Cavallino and Founding Member of Canossa

Alfa Romeo SZ Sprint Zagato
Beatrice Lerose – Pirelli Motorsport Tyre Performance Engineer
Marta Gasparin – Head of Pirelli Motorsport Commercial Operations and Marketing

Alfa Romeo Giulia Spider
Sara Croce – Mawdy and Mawdy Services Human Resource Director
Cecilia Tabarelli – Mawdy and Mawdy Services strategic marketing and communications director

Alfa Romeo Giulia TI Super
Marta Modena – Law student. Future President of the Constitutional Court
Claudia De Lillo, aka Elasti – Journalist, writer and radio host. She does yoga and sweets, even together. Lives with four boys, despite herself

Alfa Romeo Giulia Sprint
Daniela Bramati – President and CEO SEV S.p.A. Board member BPM Foundation. CDA and ANSA executive committee member. Board member Varese Chamber of Commerce. FIEG Council member.
Paola Ferrario – Administrative manager and group HR SEV S.p.A.

Alfa Romeo Giulietta Sprint
Monica Secondino – Portfolio Manager, freelance journalist. Founder of Women in Cars. Juror of the Women’s Worldwide Car of The Year.
Ilaria Salzano – Automotive Journalist. Juror of the Women’s Worldwide Car of The Year

Alfa Romeo 155 Q4 “Speed Record”
Martina Rabbolini – Blind Paralympic swimmer. Nutritionist Biologist, first in Europe in her field. Brand Ambassador for e-work and promoter of inclusion and personal growth
Alessia Branca – Pedagogist. Support teacher

Alfa Romeo Junior Zagato
Yuko Noguchi – Journalist and historical research coordinator for the classic car world. She collaborates with Japanese newspapers
Francesca Stanguellini – Director of the Stanguellini Museum. Paralympic athlete

Laura Lavizzari & Elisabetta Cozzi

CAMILLA ALBERTINI

Photographer and videomaker, graduated in photography from IED. She has collaborated with Quattroruote, Ruoteclassiche, Donna Moderna, Gardenia, il Bagno. With Paolo Carlini she published the photographic book “Italia Cost to Coast.”

Camilla has always cared about women’s issues; in 2019 she produced a reportage on Icelandic women. With Museo Fratelli Cozzi, she has produced three editions of “Women and Motors? Just Joy.”

Born in Milan, she graduated in 2017 in photography from the European Institute of Design and counts as a freelancer already a long experience working in different fields: from studio still life to reportage, from automotive to corporate, from portrait to food. She is passionate about drawing and visual arts in general. She loves to travel and capture in her photos the essence of places with images that are never obvious and of refined emotion.